Effective Date: February 1, 2026

At Barbù, we take your privacy as seriously as our beer. This Privacy Policy explains how Klootzakske BV ("we", "us", or "our") collects, uses, and protects your personal information when you visit our website, enter our contests, or sign up for our newsletter.

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1. Who We Are

• Legal Entity: Klootzakske NV (Trade name: BARBÙ)

• Address: Vierkeerstraat 142, 8551 Zwevegem, Belgium

• VAT Number: BE 0774.327.046

• Contact: info@barbu.beer

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2. Data We Collect

We only collect information that you voluntarily provide to us. This includes:

• Identification Data: Name, email address, and phone number.

• Visual Data: Photos or portraits submitted for the "Get Foamed" contest.

• Age Verification: Confirmation that you are 18 years or older (a legal requirement for alcohol-related content).

• Technical Data: Anonymous information on website usage collected via cookies and analytics (e.g., browser type, time spent on pages).
   

3. Why We Collect This Data

We use your information for the following purposes:

• Contest Management: To register your entry, illustrate your "foam beard" portrait, and contact winners.

• Marketing & Community: To send you our newsletter and exclusive BARBÙ updates (only with your explicit opt-in).

• Service & Support: To respond to your inquiries via our contact form.

• Safety & Compliance: To ensure our marketing reaches only those of legal drinking age.
   

4. Legal Basis for Processing

In accordance with GDPR, we process your data based on:

• Consent: For newsletters, contest entries, and photo submissions.

• Legitimate Interest: For website optimization and responding to your direct questions.

• Legal Obligation: To verify age and comply with Belgian alcohol advertising regulations.
   

5. Data Retention

We believe in quality over quantity.

• Contest Data: Images and entries are stored for the duration of the contest and up to one (1) year after the winners are announced, unless required longer for production purposes.

• Marketing Data: Your email is kept as long as you remain an active subscriber. You can "tap out" at any time by clicking the unsubscribe link.
   

6. Third-party sharing & cookies

• No Selling: We will never sell your personal data to third parties.

• Service Providers: We share data only with essential partners (e.g., Wix for hosting, email service providers, or the illustrator for your foam beard) who are also GDPR compliant.

• Cookies: We use cookies to improve your experience. You can manage these at any time through your browser settings.
   

7. Your Rights

As an EU resident, you have the right to:

• Access, correct, or request the deletion of your data.

• Withdraw your consent for marketing at any time.

• Request a copy of the data we hold about you.

• File a complaint with the Belgian Data Protection Authority (GBA). To exercise these rights, simply email us at info@barbu.beer.
   

8. Age Restriction

BARBÙ is for adults. Our website and contests are intended exclusively for individuals aged 18 and older. If we discover that we have inadvertently collected data from someone under 18, we will delete it immediately and permanently.